Retail CRM to add more buyers and repeat them regularly

Powerful CRM for all retail businesses to bring back your lost customers, convert non-buyers to buyers increasing your customer base, and constantly engage with your customers knowing their needs and making them repeat.

Top 3 reasons why you need a Gofrugal CRM for your retail store

Acquire customers

Build customer relationships and acquire new customers against the contestants

Compete effectively

Keep retaining your existing customers and be their favorite brand

Cut-down investments

Reduce your marketing and promotion cost with constant engagement

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Here's how a retail CRM will help your business grow against your competitors

Customers refer your brand to others

Increase in customers purchase rates

Increase in customer retention rates

Decrease in sales and marketing costs

Source: Hubspot.com

Brands that improved their customer loyalty and experience with Gofrugal Retail CRM

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One-stop solution on technology for customer relationship management in retailing = Gofrugal CRM for retail stores

After trying different softwares in the last 10 years, I found peace of mind to run my business only with Gofrugal. I am able to connect well and retain my existing customers with improved satisfaction!

Kala Supermarket

Karthik Raja, Director

Gofrugal has done a great job in taking control of our Hypermarket business. From stock taking, accounting to managing customers well by offering the best shopping experience Gofrugal does everything!

Kamala Supermarket

Ajith Gopinath, Proprietor

Gofrugal CRM helps us understand our customers better, sends on time reminders and help us stay connected with customers. The dedicated CRM tool - Exclusife helps in reaching the right audience at the right time!

Medical Distributors

Omkar Sarda, Proprietor

Retail Reimagined to delight your customers with a self-serviceable experience using Gofrugal's CRM for Retail

Gofrugal Retail CRM helps you compile all your customer data and make timely engagements with your customers to earn guaranteed profits ahead of competition. Gofrugal CRM for retail also comes with an integrated Retail POS system to manage all your retail business operations under a single roof with minimal effort and skills.

Sales

Customer
management

Loyalty
programs

Offers and
schemes

Gifts and
vouchers

Reporting

Experience now

Key features in the Retail CRM to manage all your business operations

Know your
customer
Classify your
customer groups
Understand your
customers nature
Manage complete
accounts

GST compliance CRM
Communicate with
instant alerts
Do the extra
mile delivery
Powerful
reports

Know your
customer

Classify your
customer groups

Understand your
customers nature

Manage complete
accounts

GST compliance
CRM

Communicate with
instant alerts

Do the extra
mile delivery

Powerful
reports

Know your customer

Create separate masters for individual customers to track their purchase behavior, footfall and understand their need to serve accordingly. Capture all their details like name, mobile number, email id to engage with them regularly and make them feel unique by assigning separate accounts to your customers. Save the address and location of your customers to perform home deliveries and send out gifts for special occasions.

Classify your customer groups

Create customer groups for your regular customers or groups based on purchase history to encourage them to purchase more and provide special offers to them. Nudge your other buyers to increase their purchase to enter into the special customer groups.

Understand your customers nature

Manage your retail and wholesale customers at a single place by classifying their nature in their masters to avoid maintaining a separate outlet for your wholesale customers. Configure different price levels based on the nature of your customers for wholesale and retail and also configure price levels to specific items and categories based on your margins

Manage complete accounts

Give freedom to your customers to take credit by configuring the credit days and credit limit to individual customers as you wish, to increase their spending in your store and prevent large debts to your customers at the same time. Manage receivables from your customers and any expenses with the free accounting solution packed in the retail CRM.

GST compliance CRM

Keep your bank details and PAN details of your customers in the CRM to verify online payments from your customers and make your GST filing easy, with the tax filing app in the retail CRM. Make all your transactions be GST compliant to generate reports in Government format.

Communicate with instant alerts

Be your customer's favorite by greeting them on their birthdays, anniversaries and letting them know their purchase value making them accountable through SMS. Increase your store awareness and sales by sending out promotional SMS, offers, festive sale, and loyalty programs running in your store to your locality regularly.

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Do the extra mile delivery

Make your omnichannel presence with integrated online ordering, home delivery management, and CRM open to integrations, for you to receive sales orders from your customers through multiple channels and make smart home deliveries with minimal labor and skills. Manage the exact latitude and longitude of the multiple addresses of your customers and perform the fastest delivery in your locality with integrated Google maps navigation for the best delivery experience to your customers.

Powerful reports

Analyze the behavior of your customers with more than 25 reports in CRM for retail stores. Understand the need of your customers to avoid overstock and stock the right products based on the purchase history of your customers to drill down deep with individual purchase reports. Pull out the non-moving or slow-moving items and configure offers to them or pack them as a combo item with a fast-moving item to liquidate stock and not lose your investment

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Top 3 features of Gofrugal Retail CRM

Digital invoicing and payments

Save more than 38% of your investments from traditional bill receipts using digital invoicing to offer invoices with a lifespan for a lifetime and offer 100% contactless checkouts to your customers. Provide convenience to your customers to make digital payments with the retail CRM integrated for mobile payments ensuring a secure, contactless and faster checkout experience. Also, send digital payment reminders to your customers on outstandings based on the credit days to not frustrate them on last moments and maintain a healthy relationship

Complete Loyalty management

Manage loyalty programs based on the amount or points, with your redemption value in the Retail CRM itself. Configure loyalty to specific and regular customers only and also provide bonus loyalty to increase customer satisfaction and redeem loyalty while billing with the free billing software in the Retail CRM. run different membership programs for your customers and protect your margins at the same time to not face any loss while you encourage them to purchase more and upgrade and downgrade memberships constantly through the CRM for retail.

Explore Gofrugal Loyalty system

Bundled offer management

Increase your customer engagement with 70+ offers and schemes in the Retail CRM system to nudge your customers to purchase as early as possible. Offer discounts to customers you only wish and discounts on specific bills to improve customer satisfaction. Run offers on specific items and categories alone to your customers based on your margins and to liquidate non-moving items and categories. Increase the footfall of your customers by running seasonal offers and offers on happy days and happy hours based on specific duration.

Explore Gofrugal Offer management

Get the GoCheck app to make your customers take independent decisions:

Cut down your investment in salesmen and their training in your store and offer a self-serviceable and personalized shopping experience to your customers to inquire about everything they need to know on the products in your store: Selling price, MRP, Offers & promotions. Your customers will get instant responses on product pricing within seconds by scanning the barcode of the product and take decision

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Get the GoKiosk app to offer a superior instore shopping experience for self-checkouts

Delight your walk-in customers with uncompromising convenience with self check out counters for your customers in your store. Increase customer retention within your customers by processing faster checkouts during peak hours without any human resources for checkouts. Make your customer's shopping experience more addictive and personalized with intelligent and personalized recommendations on products. Offer 10x faster checkout time and earn more profits with minimal staff.

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Gofrugal Retail CRM system also works with what you want

What you need is not in the list? Let us know your platform and we will integrate it for you!

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What is Retail CRM?

Retail CRM acts as an integrated platform that helps you stay on top of your business by staying connected with your customers, and the right target audience in the retail segment. Allowing you to build long-lasting relationships with your existing customers, Retail CRM also leverages customer retention consistently, by letting you understand your customer's choices always.

Why do retail stores need Retail Management Software?

In order to drive more sales and increase the customer footfall any retail store needs a Retail Management Software that has the best sales, inventory, reports, business intelligence tools clubbed with CRM. A RMS helps businesses with process automations to minimize the grueling time, manual errors, by eliminating the complexity in operations. A RMS with CRM integrated, enables retailers to understand the customers better, and make insightful data driven decisions that helps in optimizing the inventory to serve customers better.

Advantages of using Retail CRM software

Increase the pocket size of your customers and keep repeating sales

Streamline customer communications to build stronger relationships

Know your customers' nature better to offer the best experience

Gain visibility on customer segmentation and sell strategically

Optimize stocks right to serve customers well with what they need

Have a personalized connect with customers based on their segment

Why is Gofrugal the best CRM system for Retail industry?

Gofrugal's Retail CRM software helps you run your business efficiently and effortlessly so that you can enjoy the benefits of choosing the right CRM for your business. With 70+ offers bundled with varieties of loyalty programs that can be customized, Gofrugal also has an exclusive CRM tool called Exclusife apart from integrating 10+ CRM tools that you might use. You can run automated campaigns to bring back lost customers, capture every visit with rich KYC to convert them faster, and perform personalized campaigns based on buyer's behavior. So, you can simply boost customer retention, satisfaction, sales revenue, and identify upselling and cross-selling opportunities all in a single software.

How to download free Retail CRM software from Gofrugal?

Eliminate all the gaps in engaging with your customers. Get started now with the best CRM for all retail businesses!

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